Scale Plan

Fully scale Email and SMS into a primary revenue driver.

Everything in Growth, PLUS:

High-Volume Campaign Execution

• 12–16 Email campaigns per month

• 12–16 SMS campaigns per month

Advanced Flows

• 5-10 additional flows

Full Promotional Calendar Ownership

• End-to-end planning

• Inventory-based adjustments

• Real-time campaign response

Advanced Segmentation

• High-value customer targeting

• Behavior-based personalization

• Deeper lifecycle strategy

Real-Time Optimization

• Monitoring and adjustments

• Faster pivots based on results

• Stronger revenue management discipline

Weekly Strategic Calls

• Open lines of comms

• Next-step planning

• Optimization guidance

Outcome

• Owned channels driving 30%–50%+ of revenue

• Fully managed lifecycle marketing system

• Stronger retention and monetization